Butter Culture.

Showing butter lovers that we love butter as much as they do.

Butter Culture. Ad Campaign Main Video

🤕Challenge

Vermont Creamery was known for its decadent cheeses and crème fraîche, but its butter had never received the attention it deserved. They challenged us to shine a spotlight on their delicious cultured butter.

🧐Insight

Traditionally, Americans use butter as an ingredient. In reality, we all love butter and would like to indulge in it like our friends in Europe.

🥳Solution

Vermont Creamery shouldn’t just tell the world to enjoy it’s new cultured butter. It should lead the creation of a whole new Butter Culture.

Vermont Creamery x Another Thing_Biscuit